By: Puranjay Singh Last updated: 20 Sep 2017
Sharpspring is an all-in-one marketing software with a built-in CRM, marketing automation, blogging and analytics. It is designed for agencies and can handle large amounts of contacts. For some users, however, the design and features might not be a good fit. For these users, the following tools can be good alternatives to Sharpspring.
HubSpot has most of the features Sharpspring offers, and then some more. You get built-in blogs, analytics, CRM and landing pages. You also get strong email and marketing automation capabilities.
But HubSpot goes beyond that. It also gives you a built-in on-page SEO tool, a keyword research tool, a content management system, pipeline management and content personalization. These features are simply missing from the Sharpspring feature stack.
Further, HubSpot is also agency friendly and has a number of partner programs to help agencies get on board.
The only problem is pricing. Sharpspring isn't cheap at $400/month, but HubSpot will likely cost twice as much for 10k+ contacts...Full HubSpot Review
Infusionsoft is an all-in-one marketing automation platform that aims to handle every stage of your marketing and sales, from lead acquisition to eventual conversion.
Infusionsoft has most of the features Sharpspring has, minus built-in blogs and landing pages. But these are easy problems to fix - WordPress is free and LeadPages is quite affordable.
Minus the missing features, Infusionsoft is clearly a better marketing automation software. It also has feautres to help with sales automation, including built-in e-commerce pages.
Even in terms of pricing, Infusionsoft is a better choice ($199/month vs. $400/month), though some might not appreciate the mandatory onboarding and annual contract...Full Infusionsoft Review
Ontraport has most of the features in Sharpspring - built-in CRM, in-depth automation and split testing. The only thing it lacks is a built-in blogging tool. But if you're going to blog, you'll be better off using WordPress anyway.
In addition to the above, Ontraport also gives you order forms to sell products. You also get SMS marketing and even automated postcards built right into the software.
Additionally, Ontraport is cheaper than Sharpspring ($279/month vs. $400/month). There is no annual commitment, nor are you required to pay any onboarding fee.
The only downside is that Ontraport isn't nearly as agency friendly as Sharpspring. Else, it is one of the best Sharpspring alternatives you can find...Full Ontraport Review
Sharpspring is designed to give you a single dashboard to control all your marketing. This is why there is a built-in CRM, blogging tool, landing page builder. There is also a built-in lead identification tool called "VisitorID" which helps identify who is acutally visiting your site.
If you're looking for a Sharpspring alternative, you'll want something that does all of the above, but offers more power, flexibility or ease of use.
In that case, be prepared to skip the built-in blogging tool - few alternatives offer that. You'll have to use WordPress which is more powerful but less integrated into the main platform. Also be prepared to sacrifice the VisitorID - lead identification is a feature in few Sharpspring alternatives.
Keeping this in mind, I recommend the following Sharpspring alternatives:
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